SUSTAINS . ENERGY
PROMOTES . FOCUS
ZERO . CRASH
FOR . WOMEN . BY . WOMEN
CAFFEINE SENSITIVITY
Caffeine affects everyone differently—while some can enjoy multiple cups without issue, others experience jitters, anxiety, or disrupted sleep from even a small amount.
HOW MINUS WAS CREATED FOR BALANCE:
We calibrated our formula to provide the ideal balance—50 mg of caffeine paired with 100 mg of L-theanine—so even those more sensitive to caffeine can still enjoy a smooth, focused energy boost without the crash or jitters.
Curious about where you fall on the caffeine sensitivity scale?
Coffee Minus the Crash
Our coffee powers you through the day, keeping you energized and focused without the jitters of traditional coffee.
Always FLAVOR forward
Tastes like coffee without any mushroom (dirt) flavors or chemical aftertaste from gums or artificial sweeteners – All creamy, delicious, oat milk latte.
PLanet Friendly
We use upcycled ingredients that use 94% less water, 86% less CO2 emissions and 92% less land than traditional coffee.
Women Backed Science
Made by female scientists, our oat milk latte provides the smooth energy and satiation you need to prevent caffeine-induced cortisol spikes so you can stay focused, energized, and aligned with your natural rhythms.
Formulated For Women, By Women
Planet-Friendly, Beanless Coffee
We have a common enemy and it’s climate change. Minus is bridging the gap between supply and demand to provide a solution as coffee becomes more of a luxury than a commodity. Two of our main ingredients are upcycled in efforts to combat food waste. We want to ensure we can continue to treasure our planet and secure coffee's future for future generations.
Coffee Minus The Crash
SUSTAINED Energy, Calm Mind
Experience balanced energy and emotional well-being with Aura Health App and Minus Coffee. Our collaboration offers guided breathwork, meditations, and live sessions to support your nervous system and help you feel centered throughout the day.
All Minus subscribers que FREE Aura Health Premium
For Women, By Women
Minus is thoughtfully crafted to help women fuel their goals and redefine a balanced life. It supports your energy, sleep, and hormones—especially during the cycles of menstruation and (peri)menopause. Lead a life that truly honors your body, passions, and best self—whether it’s exploring new hobbies after your children are grown, delaying motherhood, or choosing to prioritize other pursuits. Female-founded and entirely women-led, Minus is driven by the belief that there’s nothing more powerful than empowering women to live in alignment with their own choices, needs, and natural rhythms.
